How to Turn ON App Tracking on iPhone

iPhone home screen showing finger tapping the grey gear Settings icon

Written by

Dragos Ion

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If an app requires tracking permissions to sync rewards or personalized content, the option might be grayed out in your settings. I’ll show you how to enable app tracking permissions on your iPhone in just a few taps.

1. Open Settings on Your iPhone

Scrolling down in iPhone Settings and selecting Privacy & Security

Tap the gray **Settings** gear icon located on your Home Screen or in the App Library.

2. Select Privacy and Security

Tapping Tracking at the top of the Privacy & Security list

Scroll down to the third group of options and tap the blue hand icon labeled **Privacy & Security**.

3. Tap Tracking

Switching the Allow Apps to Request to Track toggle switch to the green On position

Near the top of the Privacy & Security menu, tap the option labeled **Tracking**.

4. Turn On Request to Track

Reviewing the list of individual apps with tracking permissions enabled

Tap the toggle switch next to **Allow Apps to Request to Track** so it turns bright green.

Helpful Tips

If the toggle is grayed out, check your Apple ID age settings or ensure that **Screen Time Content & Privacy Restrictions** are turned off. Learn more about managing permissions in our guide on Stopping Apps from Asking for Face ID or visit our iPhone Guides hub.

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